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​Cloud Technology for Insurers​ - Part 7
​Cloud Technology for Insurers​ - Part 7
When outsourcing IT infrastructure to the public cloud, insurers remain responsible for their compliance with all requirements under insurance supervisory law. One of these requirements is that outsourcing must not lead to a disruption of services for existing policyholders.
Impact of Genomics on Insurers − Part 6
Impact of Genomics on Insurers − Part 6
The application of genetic testing and genetic editing to human embryos has far-reaching potential to impact society, and – in the long-term – also insurers.
Cloud Technology for Insurers - Part 6
Cloud Technology for Insurers - Part 6
In the previous article in our series, we discussed the data protection challenges that insurers need to consider when planning to migrate into the public cloud. In the present article, we start discussing the requirements imposed by EU insurance regulation.
Impact of Genomics on Insurers - Part 5
Impact of Genomics on Insurers - Part 5
Day by day, our understanding of how genetic variations influence health is growing. First therapies based on interventions at the level of individual genes are on the market and further ones will follow. How will this trend influence the insurance industry?
Implementing a pilot robot is simple…
Implementing a pilot robot is simple…
The RPA journey is full of challenges – some become apparent only when it’s too late. From IT to operating model, many factors determine the success of RPA in the medium to long term.
Cloud Technology for Insurers - Part 5
Cloud Technology for Insurers - Part 5
In the previous article of this series, we introduced the applicability of EU data protection law to the use of public cloud by insurance companies. In this article, we will discuss concrete challenges imposed by data protection law.
Impact of Genomics on Insurers - Part 4
Impact of Genomics on Insurers - Part 4
With the increasing ability to collect, store and interpret the unique genetic make-up of each individual, including their responsiveness to particular treatments, we can expect a shift from one-fits-all care towards personalized treatment regimes. Both care providers and insurers will be affected.
Impact of Genomics on Insurers - Part 3
Impact of Genomics on Insurers - Part 3
In previous articles we introduced some basic principles and explained the different methods of genetic testing. In this article we will focus on direct-to-consumer testing (DTC) – a quick and affordable approach to genetic testing which has led to much controversy in the last couple of years.
Why you should be Lean before your robots go GIGO
Why you should be Lean before your robots go GIGO
The idea of Lean is to maximize customer value while at the same time, minimizing waste. This leads to more customer value with less resources required.

Keeping our quality promise to clients
Keeping our quality promise to clients
Clients have come to expect Synpulse to deliver quality – it’s at the very heart of our brand promise. As we continue to grow and expand, we have to work even harder to keep delivering on this promise. How are we rising to the challenge?
Why banks fail to compete
Why banks fail to compete
It seems, banks have a particularly hard time to get their digital transformation programs up and running. No surprise their competitive strategies are seldom inspiring. Let’s have a closer look at the possible reasons.
Impact of Genomics on Insurers – Part 2
Impact of Genomics on Insurers – Part 2
Curious to learn about your prehistorical ancestor from a drop of saliva? Or find out which combination of genetic variations leads to hereditary heart defects? Both scenarios are now possible thanks to genetic testing. Behind the umbrella term «genetic testing» are a surprising number of different techniques and procedures, which in turn produce very different data. In the second article of our series highlighting the growing field of genomics, we delineate various types of genetic tests.
AI and Robotics for Wealth
AI and Robotics for Wealth
With the advent of data management and processing capabilities, the business applications of technology move from mere speed and efficiency towards areas where machines replicate - with increasing success – certain human actions and behaviours.
Why you should or shouldn’t attend your robots
Why you should or shouldn’t attend your robots
Not all robots are born equal! Selecting the right type, attended versus unattended, can greatly improve the success likelihood of the automation initiative.
The Myths about Digital Change
The Myths about Digital Change
Despite the vast use of the term «digital» its meaning is still unclear to many decisions makers in the corporate world. But it still has the power to scare them as it stands for the disruptive power of technology. Or is it just a myth?
Cloud Technology for Insurers - Part 4
Cloud Technology for Insurers - Part 4
In the previous articles of this series we learned about the basic concept of cloud computing, how the available cloud types differ from each other, and what the advantages are of using a cloud over traditional in-house datacenter solutions. In this and following articles we discuss the challenges of using cloud from the perspective of data protection.
PSD2 - Let the Games Begin
PSD2 - Let the Games Begin
Next month, the Payment Service Directive 2 (PSD2) by the European Commission enters into force. In addition, the European Commission and the European Banking Association (EBA) published the new Regulatory Technical Standards (RTS), which – after it has been approved by the European Parliament and the European Commission - has to be implemented by September 2019. How do the PSD2 and RTS impact a bank's product portfolio and where will they change the current rules of the game in the payments and cash management market?
Impact of Genomics on Insurers - Part 1
Impact of Genomics on Insurers - Part 1
Advances in genomics over the few last years have been astonishing, in terms of both genome analysis and gene manipulation and therapy. These developments look set to impact more or less the entire health and life insurance value chain in the years to come. This series of articles will discuss the implications from various perspectives.
Is Robotic Process Automation a friend or foe of BPM?
Is Robotic Process Automation a friend or foe of BPM?
Reduce IT integration costs and time-to-market of your Business Process Management (BPM) initiative by means of Robotic Process Automation (RPA)
Why AI-driven Insights are the new crown jewels of the Insurance Industry
Why AI-driven Insights are the new crown jewels of the Insurance Industry
Artificial Intelligence allows to structure unstructured data and unlock the potential of 99% hidden data. Especially, in customer interactions such as underwriting and claims a lot of unstructured information (e.g. submissions, claims audits) is hidden in documents such as pdfs or claims audits.
Stop Wasting Money on Digitalization
Stop Wasting Money on Digitalization
Most probably, you already know that managing digitalization effectively has become essential for a bank's competitiveness. But are you also fully aware of your strategic priorities? How can you be sure not to bet on the wrong horse – or app?
Boost your business
Boost your business
Managing innovation effectively has become an essential requirement for staying competitive in todays’ world. Increase your capability to generate customer value by implementing the idea and innovation management manifesto (SIIMM) developed by Synpulse.
Synpulse Hackathon
Synpulse Hackathon
First, Synpulse teams from around the world worked overtime by participating in our second global Hackathon. Second, Synpulse was one of the official sponsors at this year’s PolyHack 2017.
Cloud Technology for Insurers - Part 3
Cloud Technology for Insurers - Part 3
In the previous part of our article series we have provided an overview of the different deployment models and service models of the cloud. In this part, we will look at the many advantages cloud can offer over classical in-house datacenters.
Cloud Technology for Insurers - Part 2
Cloud Technology for Insurers - Part 2
In the first part of our article series we have introduced you to the origins and basic concept of cloud technology and why it is currently one of most discussed tech trends. In this part, we will explain the different types of cloud and their implications.
Cloud Technology for Insurers-Part 1
Cloud Technology for Insurers-Part 1
Cloud technology is on the rise and displaces classical in-house datacenters in various industries. Yet insurance companies are still rather hesitant with regards to this trend. This article series will discuss the different challenges related to the use of the cloud and how insurers can successfully tackle them to tap into the large potential of this technology.
Get Ready for Chatbots - Part 6
Get Ready for Chatbots - Part 6
So far, we have shown how chatbots enable businesses to revolutionize the way they interact with their customers. However, technology never stops advancing. In this last article of our series, we will catch a glimpse of what could become «The Next Big Thing» in B2C interaction. Chatbots provide a common basis for all these innovations.
Get Ready for Chatbots! - Part 5
Get Ready for Chatbots! - Part 5
In our previous articles we have learned that AI-based chatbots need training to become better at natural language processing. Hence, a well thought-through strategy is necessary to efficiently collect and label the required training data. Additionally, since chatbots are used for direct customer interaction, they need to be introduced properly. In the following, we will describe an approach that makes this possible.

Get Ready for Chatbots! - Part 4
Get Ready for Chatbots! - Part 4
In the previous parts of our article series we have shown the many benefits of modern AI-based chatbots. However, we often observe that insurers experimenting with chatbots only use a small fraction of the capabilities that modern chatbots can offer. In the following we will show what design guidelines insurers should consider such that they can tap the full potential of chatbots.
Get Ready for Chatbots - Part 3
Get Ready for Chatbots - Part 3
In our previous article we have discussed how insurers can use chatbot to fundamentally reshape and improve their customer interaction. In the following we will give you a short overview of the tech that makes this possible.
Get Ready for Chatbots - Part 2
Get Ready for Chatbots - Part 2
In the first part of our article series we have discussed the reasons why chatbots are one of most discussed tech trends today. In the following we will dive deeper into this topic and explain how chatbots can be used by insurers to fundamentally reshape and improve their customer interaction.
Get Ready for Chatbots - Part 1
Get Ready for Chatbots - Part 1
Chat is becoming more and more relevant as an interaction channel between customers and companies. Recent advances in artificial intelligence are enabling the development of powerful chatbots that can understand natural language. With little experience in this topic so far, the insurance industry is just becoming aware of the emerging opportunities.

Studies & White Papers

Synpulse regularly exchanges views with science and economy. This cooperation often results in interesting (case)studies, analyses, and market research reports, which are at your disposal for reading in the online archive below.


Newsletter

Is Financial Advisory in Insurance a dying career?
Is Financial Advisory in Insurance a dying career?
Following the release of the white paper discussing the financial advisory process for insurance in Hong Kong and Singapore, Synpulse encountered several discussions surrounding the recruitment and retention of financial advisor representatives (FA reps).

The key question put forth was — how can the industry and/or insurer attract promising FA reps and retain them? This question is critical to answer...
External Asset Managers in Singapore and Hong Kong – addressing custodian banks’ challenges on EAM service offering
External Asset Managers in Singapore and Hong Kong – addressing custodian banks’ challenges on EAM service offering
The External Asset Manager (EAM) business model is said to be the future of wealth management in Singapore and Hong Kong. However, are custodian banks making enough improvements to provide optimal support for EAMs? Read on to learn how Synpulse proposes a holistic approach for both small and bigger custodian banks to invest into their operating models to leverage their EAM business.
Regulatory change management for investment suitability and beyond: A business differentiator
Regulatory change management for investment suitability and beyond: A business differentiator
Most global and local private banks in Asia are continuing to invest heavily in their operations in order to keep pace with the agility needed to service the growing market of Asian multi-millionaires. As digitally savvy and wealthy customers look out for more sophisticated engagement via online channels, banks also strive to find smarter ways to on-board these new channels and scale them across markets while being compliant.
Four Lessons from Customers on Advisory
Four Lessons from Customers on Advisory
While a lot of attention has been dedicated to the professionalism of advisors and digital journeys, the advisory journey is a poorly explored area in terms of customer engagement and market differentiation. Synpulse conducted an online survey with working professionals to test their reaction towards the advisory process. The outcome is summarized in four lessons where tangible ways to open up the value aperture in the advisory process are highlighted.
A Fair Buy
A Fair Buy
In collaboration with GoBear, Asia’s only free metasearch engine for financial and insurance products, we explore how fairness plays an important part of customer purchase journey and its effects.
The Psychology behind Attitudes & Behavior: Implications on the Customer Journey
The Psychology behind Attitudes & Behavior: Implications on the Customer Journey
Implications on the Customer Journey
In this newsletter, we explore how a customer journey could be aligned with the inner workings of the mind and behavior. A casual survey was conducted to see how one would respond to an unforeseen event in their lives. Read to find out more.
Front Digital, Back Manual - the digital banking pitfall?
Front Digital, Back Manual - the digital banking pitfall?
Asian banks have relied on traditional branch-banking, face-to-face business model for many decades. However, the availability of new technologies and recent emergence of competition from fintech companies have prompted banks to take a new look on the client relationship model. Riding on the digital transformation wave that is sweeping across the industry, many banks in Asia have started their own digital journeys.
How Has The Direct Digital Channel Fared?
How Has The Direct Digital Channel Fared?
The digital direct channel has by far been underdeveloped despite its huge potential in Singapore. In life insurance industry however, only a small percentage of all new business premiums were sold through direct channels. This is in spite of the market having a ready and sizeable demand for online distribution, as outlined in our previous article.
A Ready Market For Digital Distribution
A Ready Market For Digital Distribution
In the history of disruptive innovation, 2015 could be the turning point for the insurance industry. A Chinese online insurer was ranked first in a global FinTech list. An online insurance start-upfrom UK won an award for FinTech Innovation of the Year. Innovationlabs have been opened one after another in Singapore by insurers with deep pockets and pragmatic vision.
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