Customer Journey

By having a clear map of your customer journey, you can provide more tailored services and maximise your relationship. Customer acquisition and retention highly depends on each step the customer takes with you. Working with Synpulse’s team of experts, can help you make the most of this.

Are you asking yourself

Do you need a clearer understanding of your customers and their needs?
Have you considered how every step of customer acquisition and retention communicates your value to your customers?
What solutions can reduce friction on the journey from stranger to customer for you?
Does your organisation have clear customer needs in mind to drive feature and service decisions?

What you will get from us:

Clearly defined target customer and personas
«As-is» customer journey map
Ideal customer journey map
Capability gap, recommendations, and required actions

Our Approach

Workshops

Workshop with key stakeholders to define target customers and their characteristics.
Customer Journey

«As-is» customer journey mapping across all available channels in the organisation.
Ideal Customer

Ideal customer journey definition and testing to understand his journey.
Gap Analysis

Gap analysis and subsequent roadmap development for improvement measures.

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